For health insurers and health promotion

Health promotion in neighbourhoods. Measurably effective.

Close supports health insurers and health promotion partners in anchoring primary prevention in everyday settings. Existing offers become discoverable, participation becomes easy to access and impact becomes measurable.

GDPR compliant · Impact evidence for funders · Neighbourhood activation measurable · Community health infrastructure

Menschen nutzen einen sonnigen Park als niedrigschwelligen Ort im Alltag
Foto: Lerone Pieters / Unsplash

The problem

The offer is rarely the problem. Access is.

Offers exist but are not found

Exercise programmes, nutrition courses and advice services are scattered across flyers and unknown websites. People who need them do not find them in everyday life.

Impact is hard to evidence

Health insurers need usage evidence and activation data for prevention reporting. This data is missing or costly to collect manually.

Socially disadvantaged groups are not reached

Classic prevention programmes often reach people with high health awareness. People in difficult circumstances are left out.

Coordination between actors is fragmented

Welfare providers, sports clubs, municipalities and insurers work alongside each other rather than together. A shared infrastructure is missing.

Solution

Close creates the digital bridge between everyday life and health offers.

The platform makes prevention discoverable, participatory and measurable in people's daily lives, not in administrative systems.

Make health offers in the neighbourhood visible

Exercise, nutrition, relaxation and social offers are discoverable in a shared local infrastructure, easy to access for everyone.

Enable participation without barriers

Residents find offers via web or app without mandatory registration reachable offline via QR codes and local partners.

Activation signals for prevention reports

Aggregated usage data gives health insurers the impact evidence needed for prevention funding reports and evaluations.

Neighbourhood coordination for health partners

Health kiosks, providers and municipal actors manage offers through a shared partner workspace without duplicating effort.

Impact monitoring for ongoing programmes

Close measures aggregated activation signals not individuals: participation, recurring use, offer reach and social connection.

Close Radar mit einer Person und Angeboten in der Nähe

Value

What health insurers and health promotion partners gain.

Impact evidence for prevention reporting

Close delivers the activation data and usage signals needed for prevention funding reports and programme evaluations.

Reaching socially disadvantaged groups

Easy everyday access to health offers including for people with limited digital access or language barriers.

Coordination without extra overhead

Health kiosks, welfare providers and sports clubs pool their offers on one platform without building their own infrastructure.

Measurable neighbourhood connection

Close shows which settings are reached by health offers differentiated by neighbourhood, offer type and activation level.

Legal framework

Community based health promotion prevention in everyday settings.

Close is designed as a digital infrastructure that makes community health promotion activities visible, participatory and measurable for impact. It is built to complement existing prevention frameworks and produce the evidence funders require.

Activation data for prevention reporting and evaluations

Privacy compliant aggregated reporting

Neighbourhood specific representation of funded activities

Complementary to existing prevention programmes

No individual data, no tracking at person level

Use cases

Typical use cases.

Community based prevention pilots

Health insurers pilot community based health promotion in defined neighbourhoods with Close as the digital activation infrastructure.

Anchoring health kiosks digitally

Existing health kiosks and advice centres receive digital profiles with offers, appointments and access information discoverable for all.

GKV healthy settings alliance (Germany)

Offers within the GKV healthy settings alliance become visible by neighbourhood and measurable for impact on the Close platform.

Exercise promotion in deprived areas

Free exercise offers in socially deprived neighbourhoods are made visible and accessible through Close.

Collaboration between insurer, municipality and provider

Close connects health insurers with municipal partners and welfare providers on a shared digital infrastructure.

Pilot

Start with a pilot neighbourhood.

A Close pilot begins in a clearly defined community setting. The goal is to make health offers visible, activate participation and collect impact data for prevention reporting.

Define the community setting

A clearly bounded neighbourhood with known health partners, insurer involvement and municipal connection.

Map health offers

Health kiosks, sports clubs, welfare providers and advice centres are brought into the platform.

Create visibility and access

Residents find offers with low barriers. Coordinators communicate directly within the community setting.

Collect evidence data

Monthly reports deliver activation signals, reach and usage evidence for prevention funding reports.

FAQ

Common questions.

How does Close support community based prevention requirements?

Close is designed as digital infrastructure that makes community health promotion visible and measurable. The specific funding eligibility depends on programme design and the insurer framework. We are happy to discuss this in a first conversation.

What data does Close collect?

Close does not collect personal behavioural data. All signals are aggregated and anonymised: participation per offer, activation level per neighbourhood, offer reach. No individual profiles, no tracking at person level.

Can Close be combined with existing health programmes?

Yes. Close is designed as a complement to existing prevention programmes, health kiosks and provider structures not as a replacement.

How is Close funded?

Close pilots in the health context are typically funded through health insurers, prevention funds or grant programmes. We clarify the right model together.

Who can become a partner on the platform?

Health kiosks, sports clubs, welfare providers, municipal facilities and other local health actors can set up free partner profiles.

Let us discuss whether Close fits your health promotion project.

In a first conversation we clarify neighbourhood context, existing partners, prevention requirements and a realistic pilot scope.